A Hotel Guide for Avoiding OTA Panic and Rate Parity Games
OTAs are a fact of life in our industry. But there are so many negative feelings about them, constantly being stoked by hotel media, that it becomes difficult for hotels…
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Meetings: The Black Hole of Hotel Revenue and Productivity
Meetings are the black hole of productivity. I’m not saying this just to be dramatic. There is plenty of evidence coming your way. Keep reading! I have been attending corporate…
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RIP BookingSuite: Protecting Your Hotel’s Digital Assets
On November 30th of this year, Booking/Priceline is shutting down its BookingSuite product, likely affecting hundreds of hotels worldwide. In short, they will stop running websites, booking engines, and revenue…
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Hotel Marketing and Revenue Management in the Time of Pandemic
As I write my first article during a global pandemic, my title inspiration comes from the Columbian literary superstar, Gabriel García Márquez. COVID-19 has rapidly decimated the industry I have…
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Reality Check on Using Influencers for Your Hotel
As social media marketing continues to evolve and grow, one of the questions hotel owners/managers consistently ask me is whether or not it makes sense to work with influencers. Personally,…
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My Top 6 Articles of 2016
2016 was a very interesting year and will surely be a memorable one. I have had the opportunity to grow and flourish personally and professionally thanks to support from many people.…
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