RoomKey.com: Hotel Brands’ Misguided Attempt to Become an OTA
How many times have I heard the hotel brands say they are going to “fight and win” the Internet battle against the big bad OTA wolves? … Read More
What the Hotel Industry Can Learn From “Heads in Beds” by Jacob Tomsky
I recently finished reading Heads in Beds by Jacob Tomsky. To be clear: I am not writing a standard book review. A book is going to … Read More
Biggest Myths About WordPress Perpetrated by Hotel Marketing Agencies
The hotel industry has always been a target for misinformation about new, emerging, and especially open-source technology. It feels like the industry is stuck in a … Read More
Airbnb: More Than a Threat, It’s a Great Disruptor To The Hotel & Travel Sector
I recently read an article on Airbnb on Euromonitor that declared: “Airbnb.com Poses Only a Small Threat to Hotel Industry.” The truth is, Airbnb is not … Read More
Hotel Online Marketing Budget Disconnect: A Perpetual Case of Bringing a Knife to a Gunfight.
“Nice try kid, but it looks like you brought a knife to a gunfight.” This line from Indiana Jones and the Kingdom of the Crystal Skull … Read More
Another Day (Not) Another Blog
This is not my first blog/dance/party/luau. It’s the fourth blog that I’ve launched since 2006. The other three blogs were focused on topics ranging from Online Marketing … Read More